Brand Identity (Burger King)

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Burger King Brand Identity

ABOUT_

We can see from the new brand identity that the logo, packaging, and uniforms all use basic colors taken from the ingredients used to make the Whopper, such as the dark brown of grilled meat, the red of tomatoes, the green color of vegetables, and the orange color of bread...

Based on that, we can develop a stationery set that uses these basic colors and simplify it for business cards, letterhead, envelopes, etc.

Specialized projects - Brand Identity

Specialized projects - Business card

Specialized projects - Letterhead & Big envelope

Specialized projects - Envelopes

Specialized projects - Notebook

Marketing communications

ABOUT_

Media publications are very beneficial products in advertising as well as promoting products/services and brands to the public. It contributes to building and enhancing brand awareness, building and maintaining customer trust, and reaching users in the most natural way.

Currently, types of media publications include posters, banners, standees, flyers, brochures, web banners, Google ads, etc.

DETAIL_

Burger King's future growth will be supported by a change in shape and a new look for the brand. Contributing, in no small part, are creative and different advertising campaigns and design ideas.

Burger King is returning with a new advertising and stationery campaign inspired by previous designs that celebrates Burger King's heritage and thanks customers for their support during this time.